Born 1983, Danish nationality, Chief Digital Officer at Montblanc. Kenneth Melchior is former Director Northern Europe of Zalando and CMO of SuperBrugsen (COOP), at which he first worked as head of New Business, business development and the COOP loyalty programme.
The Board of Directors proposes that Kenneth Melchior be elected to the Board of Directors on account of his expertise in international retailing, his in-depth insights into digital marketing from Europe’s largest e-commerce business, international knowledge of customer clubs and loyalty programmes and experience in launching e-commerce in several European markets.
Kenneth Melchior is recommended as an independent board member pursuant to section 3.2.1 of the Recommendations on Corporate Governance issued by the Committee on Corporate Governance.
Kenneth Melchior is a former member of the board of directors of Rosendahl Design Group and is a co-founder of Legal Cross Border.
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