Alexandra Heimann

Alexandra Heimann is a seasoned marketing professional with extensive experience in brand marketing and management. Currently serving as Director of Barbie Global Brand Marketing at Mattel, Inc. since May 2015, Alexandra has progressed through various roles within the company, including Senior Marketing Manager and Marketing Manager for the Mega Construx Global Brand Team. Prior to Mattel, Alexandra held multiple marketing roles at ALDO Group from July 2012 to May 2015, where responsibilities included managing campaigns and special projects. Early career experience includes customer service at Warnaco and a marketing assistant position at Raymark. Alexandra's academic background includes a Bachelor of Commerce in Marketing from Concordia University, an attestation in Fashion Buying from Lasalle College, and a DEC in Social Science from Dawson College.