Daniel Fernando Castro Osuna

Daniel Fernando Castro Osuna is a skilled professional with extensive experience in sales strategy and market analysis. Currently serving as a Senior Sales Strategy Analyst at Mattel, Inc. since May 2023, Daniel analyzes brand performance across various market segments. Prior to this role, Daniel worked at GfK from July 2019 to May 2023, progressing from Junior Business Executive to Senior Business Executive, where responsibilities included analyzing market trends across multiple channels and managing accounts in key regions. Daniel's career began at CM Hábitat soluciones inmobiliarias as a Coordinador de ventas from July 2016 to December 2018. Academic qualifications include a degree in Business Administration from Universidad del Rosario and a specialization in Consumer Psychology from Fundación Universitaria Konrad Lorenz.