Katie Reggie

Katie Reggie is an experienced professional in digital merchandising and retail, currently serving as the Associate Manager for Digital Merchandising for Dolls at Mattel, Inc. since October 2023. Previously, Katie held the position of Senior Site Merchandiser at Todd Snyder, where responsibilities included strategic website merchandising, team management, performance analysis using Google Analytics, and collaboration with various teams to optimize the site experience and increase conversion rates. Prior experience includes roles at Macy's as an Associate Buyer and Digital Assistant Merchant for Men's Outdoor Active, along with earlier positions in CAD design and sales. Katie holds a Bachelor of Fine Arts in Fabric Styling and an Associate of Arts and Sciences in Fashion Merchandising from the Fashion Institute of Technology.