Briana Chester

EVP of Public Relations at MATTIO Communications

Briana Chester is an award-winning and seasoned PR and communications professional with global experience across consumer and corporate landscapes.

Most recently, she was Director of Public Relations for cannabis retailer MedMen where she led the company's consumer and financial media strategy. She secured a number of key media moments for the MSO, including coverage in LA Times, NY Times, Wall Street Journal as well as spots on The Today Show, Jimmy Kimmel and CNBC's Mad Money. The company gained 6B+ media impressions in 2018 alone.

Before cannabis, Briana lived in London and worked in the entertainment industry at a number of PR agencies as well as for Atlantic Records, where she ran the press department for 6 years. She helped launch the careers of Bruno Mars, Ed Sheeran and Charli XCX.

Timeline

  • EVP of Public Relations

    Current role