Astrid Alyssa V.

Astrid Alyssa V. is an experienced digital marketing professional currently serving as the Digital Marketing Manager at Maxicare Healthcare Corporation since July 2018. In this role, Astrid develops and manages paid social media advertising campaigns on Meta platforms, focusing on content creation, targeting, and optimization to enhance traffic and conversions. Previously, Astrid held positions as Consumer Engagement Manager and Trade Marketing Manager at Maxicare, achieving significant improvements in customer experience and sales growth. Earlier experience includes a Trade Marketing Officer role at Phoenix Petroleum Philippines Inc., and Advertising, Promotions and Media Relations Specialist at Suzuki Philippines Inc. Astrid holds a Bachelor’s Degree in Mass Communication from San Sebastian College - Recoletos de Manila and has furthered education with certifications in Entrepreneurial and Small Business Operations and Integrated Marketing & Communications.