Mike Hockenberry

Mike is an experienced business leader, disruptor, and investor on a mission to improve health through nutrition. Mike has extensive experience in retail and consumer products leading and managing businesses ranging from pre-revenue startups to $10 Billion.

After beginning his career at Hallmark Cards, Mike spent nearly 13 years at Target within Target.com, Operations, and Merchandising where he launched Target’s award-winning “Made to Matter” health & wellness program. As CEO of supplement company Scivation Mike rapidly grew sales and profits before spearheading the sale of the company to a strategic buyer.

Mike is a Founder of Disruptive Enterprises which is a holding company for several health & wellness food and supplement brands and Disruptive Nutrition maker of medical foods for patients under the trumacro brand. Mike is the founder and President of The Ketone Nutrition Foundation, a non-profit committed to advancing the use of ketogenic principles for the unique nutritional needs of patients.