Melissa Chong, MBA

Melissa Chong has a diverse work experience spanning various marketing and management roles. Melissa currently works as a Senior Demand Generation Manager at Maximizer, where they have been employed since 2022. Prior to this, Melissa worked at Procurify as a Digital and Performance Marketing Manager from 2021 to 2022. Before Procurify, they served as a Digital Marketing Manager at Fresh Tracks Canada Inc. from 2020 to 2021 and as a Digital Marketing Manager at Aviso Wealth from 2018 to 2020.

Melissa also has experience at Speed Shift Media, where they held several positions, including Paid Media Manager from 2017 to 2018, Team Lead, Paid Media from 2015 to 2017, and Digital Media Campaign Manager from 2013 to 2015. Earlier in their career, they worked at Roland Canada Ltd. as a Digital Marketing Specialist from 2012 to 2013 and as a Marketing & Events Coordinator from 2011 to 2012.

Melissa's career began in 2010 at AMP Merchandising / Nettwerk Music, where they worked as an E-Marketer & E-Commerce Coordinator. Melissa also worked at LAUNCH! as a Team Leader from 2008 to 2010, and at Cossette as an Account Services Intern in 2009. Melissa's earliest work experience was as an Events and Promotions Intern at the Burnaby Board of Trade in 2009.

Melissa Chong has a diverse education history. Melissa holds a Master of Business Administration (MBA) degree from Queen's University, with a concentration in an unspecified field of study. Prior to their MBA, Melissa completed their Bachelor of Commerce degree at The University of British Columbia, majoring in Marketing.

In addition to their formal education, Melissa has obtained several certifications to enhance their skills and knowledge. Melissa completed a Certificate program in Digital Marketing Strategies: Data, Automation, AI & Analytics from Kellogg Executive Education. Melissa also holds certifications in Google Analytics, Digital Learning, Marketing Writing, Accredited Professional in Bing Ads, and Google Adwords Certified. These certifications were obtained from reputable institutions such as Google, IAB Canada, MarketingProfs, and Microsoft.

Most recently, in June 2021, Melissa completed the Equity, Diversity and Inclusion (EDI) - Online Training offered by the Smith School of Business at Queen's University. This demonstrates their commitment to staying up-to-date with important issues and expanding their expertise.

Overall, Melissa's education and certifications reflect their strong background in marketing and their dedication to continuous learning and professional development in the digital marketing field.