Katrin Sano

Katrin Sano currently serves as the Category Leadership Manager for Retail Europe at McCain Foods, a position held since August 2011, where responsibilities include driving synergies within Category Management teams and developing strategies to enhance customer engagement and category growth. Katrin has held various roles at McCain Foods, including Customer and Category Development Manager CE, Sales Manager Retail Frozen Benelux, Category Manager/Key Account Manager, and Product Manager Retail, focusing on optimizing the frozen potato category and managing product lifecycles. Prior experience includes working as a dancer at Studio 100 and completing an internship at TriFinance, along with a strong educational background featuring a Master's in Business Communication from KU Leuven and a Master's in Business Studies with a focus on International Business from Lessius Hogeschool Antwerpen. Additional academic pursuits included an exchange program at Universitat Jaume I.