Weiyu Q. is a digital strategist and content creator with significant experience in media and reporting. Currently employed at McCann Worldgroup since June 2022, Weiyu Q. develops digital strategies and content for prominent brands such as Nespresso and L'Oréal Paris, while also pitching to potential clients like Qonto and Prada. Previous positions include roles as a freelance reporter for Pandaily, a senior creative copywriter at WE Red Bridge, and a senior reporter at South China Morning Post. Weiyu Q. has also served as Editor In Chief for Brut.'s China Edition and has experience as a correspondent in France for CGTN. Educational background includes a Master of Arts in Video Journalism from Ecole supérieure de journalisme de Lille and a Master of Arts in Political Science from Sciences Po Lille.