Sophie Birks

Digital Marketing Analyst at Search Laboratory

Sophie Birks has a diverse work experience in various roles and industries. Their most recent position was as a Digital Marketing Analyst at Search Laboratory, where they started in January 2023. Prior to that, they worked as an Assistant Merchandiser at Castore from March 2022 to January 2023, and at Gym King from July 2021 to March 2022. Before entering the digital marketing field, Sophie gained experience in the fashion industry as a Merchandising Admin Assistant at N Brown Group from October 2020 to July 2021, and as a Sales Stylist at Levi Strauss & Co. from November 2019 to October 2020. Sophie also has hospitality experience as a member of the front of house team at Rowley's at The Prince of Wales Baslow from June 2019 to November 2019, and as a hostess at Gusto from January 2019 to June 2019 and at Neighbourhood Restaurants from June 2018 to February 2019. Sophie's work history showcases their ability to adapt to different roles and industries.

Sophie Birks completed their Bachelor of Arts degree in Fashion/Apparel Design from Leeds Beckett University, graduating in 2019. Sophie went on to pursue a Master of Arts degree in Fashion buying and merchandising management from The Manchester Metropolitan University, completing it in 2020.

In terms of additional certifications, Sophie obtained the Future Skills Award from The Manchester Metropolitan University in May 2020. Sophie also acquired multiple certifications from the Google Digital Academy (Skillshop), including "Drive Growth in an Evolving Ads Privacy Environment," "Explore Privacy-Safe Solutions and User Trust," "Future Proof Your Advertising in a Privacy-Safe World," "Prepare for a Privacy-First Future," and "Privacy for Agencies and Partners." Additionally, Sophie obtained the "Google Tag Manager," "Google Ads Search Certification," and "Google Analytics Certification" from Google Analytics by Liontech. These certifications were obtained throughout 2023.

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