Mike N. is a seasoned professional in sports marketing and business development, currently serving as the Director of Business Development at McRae Sports Group, Inc. since May 2023, where responsibilities include securing high-value endorsements for Name, Image, and Likeness (NIL) clientele. Concurrently, Mike serves as the Director of Sports Marketing at Janus Hotels & Resorts, facilitating a multi-faceted $8,000 sponsorship deal with the Boston Red Sox and executing innovative campaigns that have driven revenue growth. Previous experience includes a role as Social Media Manager at Ultimate Hoops, Inc., where a comprehensive social media strategy significantly increased engagement, as well as serving as Head of NIL and Marketing at Next Gen Sports Agency, achieving key endorsement deals and developing creative marketing initiatives. Mike holds a Bachelor of Business Administration from the University of Miami.
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