Jasmine Dayal

Jasmine Dayal, PMP, is a seasoned professional with extensive experience in branding, creative project management, and production across various industries. As Co-Founder of Mora Cosmetics, Jasmine has successfully led branding initiatives to establish Mora as the first halal cosmetics brand in national retailers, achieving top sales through innovative marketing campaigns and strategic partnerships. Previous roles include Advertising Producer at Tailored Brands, where Jasmine managed significant production budgets and coordinated large-scale productions, and Creative Project Manager at Simpson Strong-Tie, overseeing substantial video and public relations budgets while ensuring alignment with brand standards. Jasmine's educational background includes a Master of Science in Creative Business and Social Innovation from EDHEC Business School and a Bachelor's degree in Business Management Economics from the University of California, Santa Cruz.