Tina Watkins

Tina Watkins has a diverse and extensive work experience in the media industry. Tina is currently working as the Director of Television Media at Meaningful Beauty since October 2022. Prior to this, they served as the Associate Director of TV Media at the same company from January 2022 to October 2022.

Before their role at Meaningful Beauty, Tina worked at Guthy|Renker as a Senior TV Media Manager & Buyer from November 2019 to January 2022.

Tina's earlier work experience includes roles at Zamboo, where they served as a Media Buyer and Campaign Manager from February 2015 to July 2017. Tina was responsible for creating and managing media plans for multiple hospitals and negotiating exclusive event sponsorship opportunities.

Tina also worked at REVShare as a Media Buyer and Traffic Manager from May 2010 to September 2013. In this role, they negotiated and secured media schedules and managed short-form media traffic assignments.

Prior to that, Tina worked at Capital Media as a Senior Media Buyer from August 2008 to April 2010. Tina successfully managed Hispanic and English long and short-form media schedules, significantly increasing the average amount of media cleared.

Tina began their career at DirectAvenue, Inc. as a Short Form Media Buyer from July 2005 to September 2007, and later served as a Traffic Manager from September 2007 to May 2008. In these roles, they processed traffic instructions and maintained accurate records for campaigns.

Additionally, Tina worked as a Long Form Media Buyer at Media For The Masses from November 2003 to August 2004, and at Mercury Media from September 2001 to August 2003. Tina also served as a Long Form Media Assistant at Mercury Media from April 1999 to September 2001, where they assisted with media schedules and ensured correct airing of media.

Tina's early career also includes a role as a Promotion/Contest Coordinator at KROQ from April 1993 to April 1999.

Tina Watkins attended Loyola Marymount University from 1988 to 1992, where they obtained a Bachelor of Arts degree in Communications.