Liz Hefner

Vice President, Business Development And Analytics at MedAdvisor Solutions

Liz Hefner has extensive work experience in various leadership roles. Liz currently serves as the Vice President of Business Development and Analytics at Adheris Health since 2023. Prior to this, they worked at Skipta, where they held positions such as Executive Vice President of Marketing & Operations and Vice President of Marketing. Liz was responsible for significant revenue growth, transforming client deliverables, and developing real-time campaign performance monitoring processes. Before Skipta, Liz was the Director of Product Development at Adheris, Inc., where they conducted market research and developed marketing communication plans. Liz also worked at Adheris, an inVentiv Health Company, as the Director of Pharmaceutical Accounts, Manager of Pharmaceutical Accounts, Senior Pharmaceutical Account Manager, Pharmaceutical Account Manager, and Account Coordinator. In these positions, they managed client relationships, improved efficiency, and tracked budgets for pharmaceutical clients.

Liz Hefner's education history includes earning a Bachelor of Science degree in Marketing from Bentley University, which they attended from 2000 to 2004. Liz also pursued further education at Bentley University's McCallum Graduate School of Business, where they obtained a Master of Science degree in Marketing Analytics from 2007 to 2009.

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