Barry Toa

Barry Toa began their career as a Business Development Intern at Fraser & Neave Limited in 2011, where they conducted research on macroeconomic and F&B industry trends. In 2012, they moved to Mediacorp Pte Ltd, starting as a Senior Executive in the CEO's Office before transitioning to roles in Brand Management and Strategic Partnerships. Barry's work at Mediacorp involved developing award-winning travel shows, creating branded content partnerships, and generating millions in revenue through sponsorship deals. Barry'sexperience included managing project P&L, overseeing partnership KPIs, and collaborating with cross-functional teams to deliver creative marketing solutions.

Barry Toa completed their Bachelor of Science in Economics & Finance from Singapore Management University in 2012. Prior to that, they attended Catholic Junior College from 2005-2006 and Anglo Chinese School (Barker Road) from 2001-2004. In 2016, they obtained a certification in Squared Online from Squared Online - a Google/AVADO partnership.