Da Sheng Toh Eng Kian

Da Sheng Toh Eng Kian has extensive experience in the media and communication industry, with a focus on commercial planning, industry solutions, digital solutions, and branding. Starting in 1996 as an Assistant Manager in Public Relations, Da Sheng worked their way up through various roles in companies like Singapore Cable Vision, StarHub, SingTel, and Temasek Holdings. Da Sheng'smost recent role at Mediacorp Pte Ltd as Senior Vice President involved driving revenue optimization strategies, developing data-driven solutions for B2B clients, and leading commercial planning efforts to maximize the value of multi-platform media offerings. Da Sheng has a strong background in driving growth through branding, marketing, sales, and customer engagement strategies.

Da Sheng Toh Eng Kian completed a BA/Sc degree in Math and Computational Science/Art History from Stanford University in 1992. Prior to attending Stanford, Da Sheng Toh Eng Kian may have attended the International School Bangkok and International School Manila, although specific details about degrees or fields of study from these schools are not provided.