Barbara Heikens

Barbara Heikens has extensive experience in commercial operations and marketing. Barbara currently serves as Vice-President, Commercial at MedRhythms, Inc., a position they have held since 2021. Prior to this, they were Associate Director, Medical Device and Consumer Health Commercialization Solutions at Simbex from 2020. From 2015 to 2020, they held various positions at Acorda Therapeutics, Inc., including Vice-President Trade Relations & Commercial Operations, Vice President, Marketing - Neurology, and Executive Director, Marketing - Multiple Sclerosis & Stroke. Heikens worked at Pfizer from 1999 to 2015, holding Senior Director roles in Global Commercial Development - Vaccines, Head of Rheumatology Marketing Japan, Global Director New Product Development - Respiratory & Pulmonary Vascular Disease, Senior Global Marketing and Alliance Manager - Respiratory, Business Intelligence Officer - Respiratory & CNS, and Project Manager Marketing and Sales - Cardiovascular. Barbara began their career as a Sales Representative - Hospital and Primary Care Accounts at Parke-Davis Pharmaceuticals in 1996.

Barbara Heikens obtained their M.Sc. in Marketing from the University of South Wales in 2004. Prior to that, they obtained a Post Graduate Diploma in Marketing from CIM | The Chartered Institute of Marketing in 2002.