Annalisa Batista-Ferreira possesses extensive experience in global brand marketing, currently serving as Sr. Director of Global Brand Marketing at MEGA Brands since October 2008, with previous roles including Director and Senior Manager of Global Brand Marketing. Annalisa has also held the position of Sr. Director of Barbie Global Brand Marketing at Mattel, Inc. from March 2022 to September 2022, and served as Coordinator of Device Marketing at Fido Solutions from 2006 to 2008. Educational qualifications include a Graduate Certificate in Public Relations, Advertising, and Applied Communication from McGill University, a Bachelor of Commerce in Marketing from Concordia University, and a D.E.C in Creative Arts, Communications, and Cinema from Dawson College.
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