Ana M.

Ana M. has a wealth of work experience in the travel industry. Ana began their career in 2012 as a Front Office Team Lead for Renaissance Hotels. In 2015, they moved to e-GDS - Global Distribution Solutions as an Ecommerce Account Manager. In 2016, they joined Cooltour Oporto as an Operations Manager. In 2019, they joined TourRadar as an Account Executive - Travel Expert. Currently, they are a Marketing Manager - Lead Generation at Meister. In this role, they are responsible for developing the company's PLG (Product Led Growth) strategy and exploring Meister's PQLs (Product Qualified Leads) to convert them to paying users. Additionally, they are the Project Owner and Manager of the number 1 commercial project chosen by the company's Business Board - \"Sales Assisted Product Led Growth.\"

Ana M. is currently enrolled in the Google Mobile Academy Fundamentals of Digital Marketing program. Ana obtained their Diplomierte Marketingmanagerin from Wirtschaftsakademie Wien in 2021, where they studied Social Media Strategy, Online Marketing and Social Media Marketing, and Internet Law. In 2012-2013, they obtained their Master's degree in Hospitality Administration/Management - Marketing and Revenue Management from Cornell University. Ana also earned their Bachelor's degree in Hospitality Administration/Management from Escola Superior de Estudos Industriais e Gestao in 2008-2011. Ana is also taking a Product Led Growth 2021 [from a Silicon Valley Veteran, MBA] course from Udemy. In addition, Ana M. has obtained certifications from LinkedIn, HubSpot Academy, and HubSpot, including LinkedIn Marketing Solutions Fundamentals (2022), Inbound Sales (2022), and Hubspot Sales Reporting (2022).