Rukhsar Tabassum

Rukhsar Tabassum is an experienced CRM Marketing Manager who has worked in well-known companies like Melorra, CoinSwitch Kuber, and Unacademy. Rukhsar has a Bachelor of Engineering degree in Electronics and Instrumentation from Dayananda Sagar College of Engineering. Throughout their career, Rukhsar has managed CRM channels, planned and executed campaigns, mentored teams, set up automation tools, and collaborated with various departments to drive user engagement and retention. Their expertise lies in deep data-driven segmentation, personalization, and end-to-end customer lifecycle management.