Lars Hirsch

Lars Hirsch is an accomplished leader in advertising technology and product development, currently serving as President & Founder of Terrier AdTech since May 2023, and as Technical Advisor and Ads Architect at Mercado Libre since June 2023, where significant revenue growth has been achieved through strategic improvements in advertising mechanisms. Previously, Lars held key positions at Snap Inc., Google, Amazon, and Microsoft, focusing on product management, engineering strategy, and data science across various advertising platforms. Lars co-founded two businesses, Private Skinner and Gomatta Girls, and has extensive educational qualifications, including a Master of Science in Computer Science with a specialization in Machine Learning from Georgia Institute of Technology, an MBA with Distinction from Cornell, and ongoing studies in music at Berklee College of Music.