Carl Rempel

Business Development & CRM Innovations Advisor at MERCEDES BENZ OF LAGUNA NIGUEL

Carl Rempel is an experienced professional in business development and CRM innovations within the automotive sector. Currently serving as a Business Development & CRM Innovations Advisor at Mercedes-Benz of Laguna Niguel and Mercedes-Benz of Foothill Ranch since October 2020, as well as at Momentum CRM, LLC since December 2019, Carl focuses on identifying and integrating technologies that enhance the retail experience for consumers and dealerships. Previous roles include advising at AutoGravity during its transition from a B2C to a B2B model, and leading digital marketing efforts at Mercedes-Benz of Beverly Hills. With a history of founding and developing digital services agencies and creating SaaS offerings for automotive dealerships, Carl has played a pivotal role in driving digital strategies and CRM solutions across various organizations since the late 1990s. Carl holds a Bachelor of Science in Computer Systems & Quantitative Methods from California State University, Fresno.

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