Sarah Johnson

Associate Director, Public Relations at Merchant Maverick

Sarah Johnson is the current Associate Director of Public Relations at Merchant Maverick. Prior to their current role, Sarah was the Public Relations Director at Fit Small Business from May 2017 to August 2020. In this role, Sarah created, shaped, and drove all PR strategy for Fit Small Business and TheClose.com, online business publications.

Sarah is a seasoned public relations professional with a proven track record of success in media relations, reputation management, and crisis communications. Sarah has a strong background in developing and executing integrated marketing campaigns with a focus on SEO tactics. Under Sarah's leadership, the Fit Small Business team tripled the number of impressions for FitSmallBusiness.com in the first year. Sarah routinely secured key mentions in top-tier media outlets including The Wall Street Journal, US News & World Report, Forbes, CNBC.com, NBCNews.com, and more.

In addition to their work in public relations, Sarah is also the founder of Sarah Johnson Public Relations (SJPR), a media relations consultancy.

Sarah Johnson completed their undergraduate degree at the University of Wisconsin-Madison in Communication Arts with a focus in film theory and film production.

They work with Weston Happ - Product Development Manager, Charlotte Kackley - HR Director, and Markus Mazen - Head of Partnerships. Their manager is Amad Ebrahimi, Founder & CEO.

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