Fadi abu Dyyeh

Fadi Abu Dyyeh is a seasoned sales professional with extensive experience in various industries, currently serving as VP GCC Sales at Merit Incentives since May 2025, where Fadi leads regional sales strategy and client relationships. Prior roles include Sales Manager at Focus Softnet, overseeing sales strategy for SaaS solutions, and Sales and Operations Manager at British Oxford Company, where Fadi managed a team of sales agents for a new automotive brand. Additional experience includes positions as Country Sales Manager at UGES Telecom, Samsung Electronics, and several other organizations, focusing on distribution channels and strategic consulting. Fadi holds a Bachelor's degree in Computer Information Systems from Applied Science University.