Xabier Olaizola

Xabier Olaizola is an experienced Product Manager currently at MERKAL since January 2024, with prior experience at Arregui from March 2023 to January 2024, where product range development for various retail channels and research into new technologies were key responsibilities. Previously, Xabier worked as an eCommerce Consultant from March 2021 to April 2023, focusing on eCommerce management and optimization to enhance ROI. An extensive tenure at MERKAL CALZADOS from 2000 to 2020 included roles as E-commerce Manager and Head of Purchasing, contributing to significant conversion improvements and strategic sourcing across Europe and Asia. Xabier holds multiple degrees in Business Administration and Digital Marketing from esteemed institutions, underscoring a solid foundation in the field.