Eloisa A.

Eloisa A. has extensive experience in digital strategy and performance marketing, currently serving as a Senior Manager and Digital Strategy and Performance Marketing Lead at Metrobank since October 2018. Prior roles include Manager at Metrobank and Digital Analytics Manager at Zenith from July 2014 to March 2018, where Eloisa collaborated with Nestle Philippines' digital team on benchmarking and campaign performance. Additional experience includes roles at Zenith as Digital Manager and Associate Digital Media Manager, managing key digital media initiatives for Nestle's brands, and earlier work as a Digital Account Executive at The Loop Digital Marketing, where Eloisa focused on client engagement and digital media planning. Eloisa began professional development as an intern graphic artist at Canon Marketing (Philippines) Inc. Eloisa holds a Bachelor of Arts in Mass Communication with a major in Advertising from St. Paul University Manila, completed in 2013.