Cécile Hudgins is a Senior Marketing Manager at Mettler-Toledo International Inc. since October 2018, focusing on a selected range of services and products, and previously served as the GWP Marketing Manager, responsible for the Good Weighing Practice (GWP) and B2B marketing tools. Prior experience includes Senior Account Director at FCB Zürich, managing Coca-Cola Switzerland’s advertising, and Account Director roles at McCann Erickson and By Heart Kommunikation, overseeing brand advertising and strategic project coordination. Educational qualifications include a Bachelor of Arts in International Affairs from the University of St.Gallen and a CAS in Digital Marketing from ZHAW School of Management and Law.
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