MGEN
Carole Romano has over two decades of experience in marketing, strategy, and business development across various sectors. Currently, Carole serves as Responsable développement et animatrice du réseau BtoC and Animatrice du réseau collectif at MGEN since December 2020. Additionally, Carole has operated as a consultant in strategy and marketing studies for multiple clients since June 2019. Prior roles include leading the Etudes et conseil Marketing division at PRESSTALIS, where Carole achieved a 30% revenue increase and transformed the service into a marketing consultancy. Carole's expertise also encompasses the book market analysis at IPSOS Media CT, where strategic insights were provided to major publishing houses, along with experience in media planning at 366, OMD France, and project management at Deloitte & Touche. Carole holds a marketing degree from IDRAC LYON and a certification in digital strategy from the Institut supérieur du marketing.
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