Jane Zhao

Ms. Jane Zhao is the President of Miaozhen Systems. She is in charge of the overall operation and management, including strategy planning, business management, business solutions, and R&D innovation.

Joined in July, 2013, Ms. Zhao served as the Business Development VP and CMO successively, and played a critical role in the business development and brand promotion of Miaozhen Systems. During her term in Miaozhen Systems, Ms. Zhao was committed to upholding the independent and impartial third-party role of Miaozhen Systems in the industry and made innovations to optimize the company’s measurement products and services. Based on her profound understanding on both media and advertisers, Miaozhen Systems better bridged advertisers’ needs and media’s competitive resources to build mutual business trust between them. Prior to joining in Miaozhen Systems, Jane was the founder and executive director of CTR Shanghai.

Ms. Zhao has served in global media and digital marketing for over 20 years and her extraordinary expertise in the area has been widely recognized by the peers in industry. With profound insights into traditional media and marketing industry both domestic and overseas, she always devotes herself into exploring novel methogologies and business models to further enhance the competitiveness and uniqueness of Miaozhen. Ms. Zhao was ranked among “Top 20 Promising Business Women 2019” by Forbes China, and was awarded “Leading Figure of Digital Marketing”, a special award by the 10th anniversary of Golden Mouse in 2019.

Ms. Zhao keeps active in serving in the area, contributing her outsanding capabilities enthusiastically to the sustainable development of the media and digital marketing industry. She was elected the Vice Chairman of the Advertising Guidance Committee of Mobile Marketing Association (MMA) China. She also served as an adjunct professor for the master program on Journalism and Communicationn at Fudan University. Moreover, Ms. Zhao and her team has published many critical works in digital marketing such as Whitepaper on Marketing Data Platform, China Digital Marketing Maps (Topology, Roadmap, and Landscape), etc., which are highly appreciated by both industry and academia.