Bee Ngo is the Marketing Director at Michelin Malaysia, overseeing brand, trade marketing, category management, and sales operations across Malaysia, Singapore, and Brunei. They lead a team of eight and are instrumental in shaping both B2C and B2B strategies to enhance Michelin’s brand presence. With over 12 years of experience in the FMCG and automotive sectors, Bee has a proven record in ASEAN markets. Previously, they served as the Regional Senior Trade Marketing Manager at Kellanova, focusing on Pringles’ strategy, and held various leadership roles at SC Johnson, including Country Manager for Singapore & Cambodia. Bee holds a Bachelor of Arts in Business Administration and Management, graduating with high honors.
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