Laurent Tridemy is a seasoned professional currently serving as a Business Segment Manager at Michelin. With prior roles including Communication Director for Africa and the Middle East and Strategic Foresight Manager, Laurent has developed expertise in identifying prospective trends in mobility and formulating business scenarios. Laurent's career includes significant positions as a Market Research Manager at La Poste and as Services Account Director at CSA. They began their journey in market research as a Research Executive at TNS Sofres from 1989 to 1996.
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