Jose Cervantes currently serves as the North LATAM Sales Manager at Micro-Tech Endoscopy, where responsibilities include managing P&L, overseeing distribution, and executing government tenders and sales, among other sales and marketing functions. Previously, Jose held the position of Country Manager at PENTAX Medical Americas, achieving consistent double-digit growth by expanding market share and distribution networks. Additional experience encompasses roles such as Mexico and CENAM Manager at MD International and Product Specialist at Medical Scope S.A. de C.V., where sales and client workshops were key focuses. Jose's educational background includes multiple postgraduate degrees in Digital Marketing, Strategic Sales, and Senior Business Management from Universidad Anáhuac and ANTAD.
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