Yuval Shayo

Yuval Shayo is currently a Teaching Assistant at The Hebrew University of Jerusalem since April 2024 and serves as the Digital Advertising (PPC) Team Lead at Midrag- Service Rating LTD since June 2023, where responsibilities include managing large-scale paid acquisition campaigns and leading a team to enhance campaign effectiveness. Previously, Yuval worked as a Marketing Campaign Manager at the Israel Defense Forces from July 2019 to July 2021, leading a team of 20 Psychotechnic Evaluators and analyzing reports to generate insights. As a Psychotechnic Evaluator, Yuval evaluated and interviewed new recruits, analyzing personal data to ensure accurate evaluations. Education includes ongoing studies at The Hebrew University of Jerusalem (2021 - 2024), a Gap Year program with BINA (August 2018 - June 2019), and a High School Diploma from Leyada, The Hebrew University Secondary School (September 2012 - June 2018).