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Laura Ferruggia

Marketing Strategy Director at Miles Technologies

Laura Ferruggia has extensive work experience in the field of marketing and digital marketing. Laura currently works at Miles Technologies as the Marketing Strategy Director, where they focus on driving revenue growth through new customer acquisition and customer retention. In previous roles at Miles Technologies, Laura served as the Marketing Strategy Manager and Marketing Strategist, working closely with customers to provide consultation and help them achieve their business goals through website design, branding, and digital marketing initiatives. Before joining Miles Technologies, Laura worked as an independent digital marketing consultant at Laurel Crown LLC, where they managed social media accounts, developed webpages, created e-guides, and executed email marketing campaigns. Additionally, Laura worked as a Senior Content Creator at Miles Technologies, where they wrote and optimized copy for various online marketing purposes. Laura started their career as an SEO Copywriter at Textbroker International, where they wrote web content in the health category. Laura's experience has allowed their to gain expertise in marketing strategy, customer relationship management, digital marketing, content creation, and SEO.

Laura Ferruggia graduated from Bryn Mawr College in 2013 with a Bachelor of Arts (BA) degree in Psychology. In terms of additional certifications, they obtained the following certifications:

- Certified HTML Developer from W3Schools.com in September 2018.

- Google Analytics Individual Qualification from Google in July 2022.

- Google Ads Search Certification from Google in February 2021.

- Google Analytics Individual Qualification (IQ) from Google in February 2021.

- Inbound Certification from HubSpot in January 2020.

- Inbound Marketing Certification from HubSpot in January 2020.

- Google Ads Mobile Certification from Google in March 2019.

- Google Ads Display Certification from Google in January 2019.

- Growth-Driven Design from HubSpot in December 2017.

- Content Marketing Certification from HubSpot in November 2017.

- Email Marketing Certification from HubSpot in November 2017.

- SEMrush SEO Toolkit Exam from SEMrush in May 2018.

- SEO Fundamentals Exam from SEMrush in May 2018.

Links


Timeline

  • Marketing Strategy Director

    August, 2022 - present

  • Marketing Strategy Manager

    April, 2022

  • Marketing Strategist

    August, 2019

  • Marketing Technology Consultant

    May, 2018

  • Senior Content Creator

    November, 2014