Lilian Kidston is currently the Vice President of Marketing Strategy & Planning at Mimecast, starting in January 2023. With over 10 years of diverse experience in marketing and public relations across consumer, B2B, tech, and logistics sectors, Lilian excels in helping brands articulate their authentic narratives to engage target audiences effectively. Previous roles include Brand Communications Consultant for Netflix and several agencies, where Lilian developed communication strategies, managed executive visibility, and secured significant media placements. Notable achievements include leading corporate communications during Berkshire Grey's NASDAQ debut and enhancing brand presence through tailored storytelling and strategic marketing initiatives. Lilian holds a Bachelor of Science in Marketing Communications: Advertising and PR from Emerson College.
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