Oton Gomez is an accomplished marketing executive with extensive experience in digital marketing and e-commerce across multiple industries. Currently serving as SVP Generation Marketing & E-comm for Europe & Americas and Global Head of Digital Marketing & E-commerce at Minor Hotels since January 2024, Oton has previously held significant roles at NH Hotel Group as SVP of E-commerce & Marketing Services, and at Direct Line as Marketing Director. Oton’s career includes leadership positions at Western Union, Banco Santander, and ING DIRECT España, with expertise in developing and implementing strategic marketing plans and managing large teams across diverse markets. Educational background includes a BBA with double major in International Business and Marketing from Hofstra University and additional studies in business communication at New York University.
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