Ruel Phillips BSc, CDMP has a diverse work experience across various companies. Ruel started their career as a Marketing and Sales Intern at The ANSA McAL Group in 2018. Ruel then joined Bryden Stokes Ltd. as a Marketing Assistant, where they provided support for top-tier brands and conducted research to evaluate competitors and trends. Ruel later became a Brand Officer, successfully managing a diverse portfolio of brands within the Food & Consumer division, resulting in revenue growth.
In 2019, Ruel joined Digicel Group as a Marketing Executive, spearheading successful marketing campaigns and implementing data-driven strategies to boost brand and product awareness. Ruel was later promoted to Digital Marketing Lead, where they developed and executed effective marketing plans for core Digicel products and consumer apps, managing brand marketing budgets.
Currently, Ruel is working at MiQ as an Account Coordinator. In this role, they proactively support the management of programmatic advertising campaigns across multiple channels and facilitates seamless communication between internal teams and external partners. Ruel also maintains accurate records within the company's CRM system.
Overall, Ruel has demonstrated expertise in marketing strategy, campaign management, brand management, and data-driven decision-making.
Ruel Phillips BSc, CDMP completed their Bachelor of Science in Management with a focus on Marketing at The University of the West Indies Cave Hill Campus from 2014 to 2017. Following that, in 2021 and 2022, they attended Sheridan College, where they pursued Advertising & Account Management. Additionally, Ruel obtained several certifications to enhance their skills and knowledge in the field. These certifications include The Trade Desk Edge Academy Certified: Trading Essentials from The Trade Desk in May 2023, Hootsuite Platform Certification in March 2022, Social Marketing Certification in March 2022, Google Ads Display Certification from Google Digital Academy (Skillshop) in January 2022, and Certified Digital Marketing Professional from the Digital Marketing Institute in August 2021.
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