Carrie Wang has a diverse work experience in digital marketing. Wenqian (Carrie) currently holds the position of Account Director at MiQ, a role they started in October 2022. Prior to this, Carrie worked at Hylink Digital where they served as a Senior Account Manager from April 2021 to October 2022. In this role, they were responsible for managing media strategies across various channels and ad networks, including Google, DV360, Meta, Tiktok, Twitter, The Trade Desk, and Baidu. Wenqian (Carrie) specialized in video/search/display/gdn/shopping campaigns and regularly prepared and presented business pitches from market research to media strategy. Before their senior account manager role, they worked as an Account Manager at Hylink Digital from January 2020 to March 2021.
Carrie's previous experience includes working as a Digital Marketing Manager at PingPong Digital from May 2019 to January 2020. Wenqian (Carrie) then joined Croud as a PPC Account Manager in April 2017 and later became a PPC Executive until May 2019. At Croud, they maintained and optimized client accounts on platforms such as Baidu, Google Adwords, Google Analytics, Bing Ads, and DoubleClicks. Wenqian (Carrie) also managed performance for APAC markets, utilized data analysis and optimization skills, and supervised a team of freelancers.
Wenqian (Carrie) Wang completed their Bachelor of Science (BSc) degree in Biotechnology from Huazhong Agricultural University. Wenqian (Carrie) then pursued a Bachelor of Science (BSc) degree in Human Biology from the University of Birmingham, which they completed in 2015. Following that, they went on to obtain a Master's of Science (MSc) degree in Clinical and Public Health Nutrition from UCL in 2016.
In addition to their formal education, Wenqian (Carrie) Wang has obtained several certifications. Wenqian (Carrie) received the Google Ads Apps Certification from Google Ads in April 2022. In August 2020, they became a Google Digital Guru Ambassador, certified by Google. Wenqian (Carrie) also holds certifications in Google Ads Display, Google Ads Video, and Google AdWords Search Advertising, obtained in 2020 and 2017 respectively.
October, 2022 - present