Tracey Werre is an experienced marketing professional currently serving as the Director of Marketing at Mission Aviation Fellowship since June 2010. In this role, Tracey leads various marketing creative projects and strategic fundraising initiatives, including multi-million dollar direct response campaigns, while developing strategies that enhance donor acquisition and retention through omni-channel marketing. Prior to this position, Tracey co-founded Yaro, Inc., where contributions included the development of social ecosystem features that influenced Google+, and held roles in digital marketing and community management at eCompliments and Personal Shopper. With previous experience as an E-Commerce Manager at Albertsons and a Medical Benefits Examiner at Blue Cross of Idaho, Tracey's educational background includes a B.B.A. in Marketing and Communications from Boise State University.
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