Francyne Alvarez

Francyne Alvarez is a seasoned executive with extensive experience in creative and brand strategy within the retail sector. Currently serving as VP of Creative & Brand Strategy at SportPet Designs, Inc. since November 2016, Francyne has successfully driven over $100M in revenue through strategic oversight of brand management and product initiatives in the pet lifestyle market. Previously, as Head of Merchandising at Evy of California, Inc., Francyne managed over $80M in retail partnerships with Walmart and Target, developing significant go-to-market strategies. Francyne also founded Connect Consulting, where responsibilities included overseeing production and merchandising for diverse clients. Other notable roles include VP positions at APS Global INC, Apex Global Brands Inc., and Jerry Leigh Entertainment, where Francyne consistently maximized profitability and led innovative brand initiatives. Francyne's educational background includes studies at UC Santa Barbara and FCC.