Hannah Woodham

Vice President, Paid Channel Marketing at Mod Op

Hannah Woodham has a diverse work experience spanning various roles and industries. Hannah began their career as an intern at Texas Christian University, where they gained experience in the Department of Communications, assisting with drafting press releases, writing articles, and organizing events. Hannah then interned at Edelman, where they worked on accounts such as Heelys, Dickies, and Boy Scouts of America, contributing to media outreach and event coordination. Following this, Hannah joined MM2 Public Relations as an intern, working on accounts such as Medical City Hospital, The Hartford Insurance, and Regus Office Solutions, focusing on press release drafting and media outreach.

In 2009, Hannah joined M/C/C as an Account Coordinator, responsible for implementing digital campaigns for Texas Instruments' semiconductor businesses in the U.S. Hannah then transitioned to the role of Account Executive, where they managed client services and campaign management for Texas Instruments' Analog semiconductor businesses. Hannah'sresponsibilities included implementing and reporting on digital campaigns, providing strategic recommendations for content and programs, and optimizing campaigns. Hannah eventually became an Account Manager, overseeing Texas Instruments' Analog semiconductor businesses in the U.S. and E. Hannah served as a team lead for the campaign implementation team and evolved processes as needed. In 2016, Hannah became a Digital Strategy Manager at M/C/C, focusing on developing and executing digital strategies.

In 2017, Hannah joined Mod Op as a Director of Digital Strategy. Hannah was responsible for developing and implementing digital strategies for clients. In November 2020, they were promoted to Vice President, Audience Strategy, where they continued to contribute to the company's success.

Throughout their career, Hannah has gained valuable experience in digital strategy, client management, campaign implementation, and media outreach. Hannah has demonstrated strong leadership skills and a strategic mindset.

Hannah Woodham attended Texas Christian University from 2005 to 2009, where they obtained a Bachelor of Arts degree in International Strategic Communications. In addition to their degree, Hannah has also completed certifications in AdWords and Analytics from the Cardinal Path Training Academy.

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