Michael Lampert

Michael Lampert is a seasoned professional with extensive experience in consumer data strategy and digital marketing. As Senior Director of Global Gen AI and Consumer Data Strategy at Mondelēz International from August 2020 to March 2024, Michael led strategic initiatives in generative AI and data engagement. Currently, as a Guest Lecturer at the S.I. Newhouse School of Public Communications at Syracuse University, Michael facilitates discussions on industry topics such as consumer data strategy and digital technology. Previous roles include SVP at Orion Worldwide, where Michael managed a $150MM digital investment budget, and EVP at 360i, overseeing a wide range of digital capabilities. Michael began a consulting practice specializing in digital media and technology prior to the leadership positions at Orion and 360i. Michael holds a Bachelor of Business Administration in Marketing from The George Washington University School of Business.