Gratsiela Zhalova

Gratsiela Zhalova has a diverse work experience spanning several industries and roles. Their most recent position is as an International Revenue Marketing Manager at Monsido - powered by CivicPlus, where they focus on UX improvement and demand generation campaigns for European and Asia-Pacific markets. Previously, they served as the Head of Demand Generation at Woomio | Influencer Marketing Software, where they were responsible for creating and executing strategic plans for paid and organic campaigns. Gratsiela has also worked as a Marketing Project Manager at Pleaz, handling automation flow for paid campaigns and implementing tailored communication for customer segments. Additionally, they have experience as a Marketing Operations Manager at Hostminded, a Marketing Manager at Find job abroad, a Digital Marketing Coordinator at SKIDOS, and a Digital Marketing Manager at SquidHub. Earlier in their career, Gratsiela worked as an Event & Social Media Manager at MEININGER Hotels and as a Travel Coordinator & Marketing Assistant at Private Guide Bulgaria, achieving notable results in delivering impressive customer experiences and leading in custom tour guides on Trip Advisor.

Gratsiela Zhalova has a diverse education history. Gratsiela obtained a Bachelor's Degree in Business Administration, Management, and Operations from the University of Economics - Varna in 2011. Following that, they pursued further education and earned a Master's Degree in Social Sciences from Copenhagen Business School between 2013 and 2016.

In 2020, Gratsiela enrolled at Software University (SoftUni) and completed an Engineer's Degree in Computer Software Engineering in 2021. Additionally, in 2021, they attended Growth Tribe and completed a program in Growth Hacking, focusing on marketing skills.

Apart from their formal education, Gratsiela has also obtained various certifications. Gratsiela became CybSafe certified in Security Awareness in June 2022. Prior to that, they completed a 12-week Growth Hacking Immersive course from Growth Tribe in February 2021. Additionally, they obtained a certification in Programming with Python from Software University (softuni.bg) in October 2020.

Gratsiela has also pursued several short-term programs and courses. In October 2018, they completed a 4-week Entrepreneurship Program at Rainmaking Academy FinTech. In the same year, they obtained certifications in Digital Marketing Coordinator and Google Analytics Advanced from Success Online and Google, respectively. In 2018, they also completed courses in Small Business Photography for Non-Photographers and Learning to Write Marketing Copy from LinkedIn.

Furthermore, Gratsiela gained expertise in Storytelling for Designers from LinkedIn in 2017. Lastly, in January 2021, they completed the Email Marketing with HubSpot course offered by HubSpot Academy.