Hugo Castellano

Hugo Castellano is a seasoned professional with extensive experience in sales and marketing across various industries. Currently serving as the Director of New Business at Monster Energy since April 2021, Hugo has previously held pivotal roles including Senior Sales Manager with a focus on FEMSA Coca Cola, and Co-Founder and Head of Sales and Trade Marketing at Extreme Ladies. Hugo's background includes significant positions at leading companies such as Red Bull and Johnson & Johnson, where responsibilities encompassed trade marketing, category management, and strategic planning. With a Master’s degree in Administration from FGV and a Bachelor’s degree in Marketing from Universidade Presbiteriana Mackenzie, Hugo also possesses strong proficiency in English.