Alice Lucchi

Alice Lucchi is currently working at WeRoad as a Coordinatore for coordinated trips to various destinations. Prior to this, Alice held a position at Gruppo Montenegro as Marketing Manager Innovation & New Business, where Alice managed heritage brands, gin, and new business projects. Alice also served as Brand Manager Vecchia Romagna, overseeing projects related to the brand's 200th anniversary, repositioning, new product development, and integrated communication campaigns. Alice has a background in project management, e-commerce, and product development, and has experience in marketing and analytical roles. Alice holds a degree in Project Management from Bologna Business School and has completed various English language courses to enhance their professional skills.