Brian P. has a diverse work experience spanning over several years. Brian began their career as an Account Manager at HH&S in 1996. Later, they joined Carlson Marketing as an Account Director, where they were responsible for direct marketing communication strategy and planning for the Eurostar Frequent Traveller account. In 2001, Brian joined Vodafone Group Services as a Customer Retention Manager, managing a retention budget and focusing on churn performance. Brian eventually moved up to roles such as Head of Retention, Operational Management and Analysis, Senior Manager in Customer Experience Strategy, Senior Manager in Real Time Marketing, and Group Customer Value Management Lead, where they were part of a team focused on transforming how Vodafone managed its existing customers globally. In 2015, Brian joined TUI as Director of Customer Experience, Insight and CRM, overseeing customer experience initiatives for TUI Group. Brian also held the role of Interim Head of Customer Strategy & CRM. In 2021, Brian took on the role of Head Of Customer Experience (Interim) at John Lewis & Partners. Currently, they are working as the Customer Experience Director at Motability Operations Ltd. Brian's work experience has provided him with a deep understanding of customer experience strategy, customer value management, and customer retention.
Brian P. completed their Bachelor of Arts degree in Marketing (2:1) from the University of Plymouth from 1991 to 1995. In 1995, they also obtained a Diploma in Marketing from CIM | The Chartered Institute of Marketing. From 1996 to 1998, Brian pursued a Diploma in Direct Marketing at the Institute of Direct Marketing.
In terms of additional certifications, Brian obtained various certifications throughout the years. These include certifications such as "Behavioural Science for Effective Messaging" from Ogilvy in June 2023, "Professional Communication: Business Writing and Storytelling" from The Economist in July 2022, "Applied Behavioural Science" from Ogilvy Consulting UK in January 2022, "Succeeding in a New Role By Managing Up" from LinkedIn in July 2021, "Service Design" from Uproar in June 2021, "Behavioural Economics" from Ogilvy Consulting UK in May 2021, "The Fundamentals of Digital Marketing" from Google in April 2021, and "Certified Customer Experience Professional (CCXP)" from the Customer Experience Professionals Association (CXPA) in January 2021.
Additionally, Brian has completed certifications such as "Managing Successful Programmes - Practitioner" from APMG-International in May 2013 and "Prince 2009 - Practitioner" from APMG-International, although the specific month and year are not provided.
It is important to note that no strong assumptions can be made outside of the provided educational and certification history.
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