Lisa Tyler

Lisa (Self) Tyler has over two decades of experience in the media and entertainment industry. Lisa began their career at Nickelodeon Kids & Family, where they held various roles, including Vice President of Audience Research and Consumer Insights. In this role, they led the advertising insights and analytics team and contributed to over $1 billion in annual advertising sales. Lisa collaborated with the Advertising Sales GM to provide data-driven strategies and messaging, as well as secure new clients by identifying shifting consumer behaviors. Lisa also authored category deep-dive studies and advised clients on marketing communications. In 2016, Lisa joined MRI-Simmons as Vice President of Media & Entertainment Sales.

Lisa (Self) Tyler has obtained a Bachelor of Arts (B.A.) in English Language and Literature/Letters from UCLA.