Adriana Sofia Gomez

Director, Loyalty, Consumer Insights, Direct Marketing, & Post-booking Guest Experience at MSC Cruises

Adriana Sofia Gomez is an accomplished professional currently serving as the Director of Loyalty, Consumer Insights, Direct Marketing, and Post-Booking Guest Experience at MSC Cruises since August 2024. Prior to this role, Adriana was a Growth, Marketing & Sales Consultant at McKinsey & Company from August 2022 to August 2024 and previously held the position of Summer Associate at the same firm in 2021. Extensive experience in consulting includes serving as a Global Senior Consultant at Ogilvy Consulting, where Adriana developed brand strategies across various industries. Earlier roles include Strategy & Operations Analyst at Deloitte, Business Writing Consultant and Business Communications Coach at Emory University Goizueta Business School, and various internships in marketing and account management. Adriana holds an MBA and MS in Design Innovation from Northwestern University - Kellogg School of Management and a Bachelor of Business Administration from Emory University - Goizueta Business School, with additional international study at Esade.

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