MSC Cruises
Beatrice Podda is a seasoned professional with extensive experience in digital marketing and content management. Currently serving as Global Content Manager for eCommerce at MSC Cruises since August 2017, Beatrice oversees the eCommerce content strategy across approximately 30 markets, focusing on sales promotion and content operations. Previously, Beatrice worked at The Adecco Group in various roles, including Brand Manager and Digital Marketing & Communication Manager, where responsibilities encompassed managing marketing strategies for multiple brands in the Italian market. Beatrice has also contributed as a lecturer in various academic institutions and co-founded Synesis Career Service, emphasizing editorial strategy and employer branding. Educational qualifications include a Master of Arts in Cultural Heritage and professional training in eCommerce Management and Marketing.
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